How to Get Invoice Price on a New Car

Buying a new car can be an exciting experience, but it’s important to make sure you’re getting the best deal possible. One way to ensure this is by knowing the invoice price of the car you’re interested in. The invoice price is the amount that the dealer paid the manufacturer for the vehicle, and it can serve as a valuable negotiating tool. Here’s how you can find the invoice price on a new car:

1. Research online: Many websites provide information on the invoice price of various car models. Check out sites like Kelley Blue Book or Edmunds to get an idea of the average invoice price.

2. Contact the manufacturer: Reach out to the manufacturer’s customer service department and ask for the invoice price of the car you’re interested in. They may be able to provide you with this information or direct you to a dealership that can.

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3. Ask the dealership: While some dealerships may be hesitant to disclose the invoice price, it doesn’t hurt to ask. If you have a good rapport with the salesperson, they may be more willing to provide you with this information.

4. Join a car-buying service: Some organizations offer car-buying services that allow you to access invoice prices and negotiate with dealerships on your behalf. These services often charge a fee, but they can save you time and potentially get you a better deal.

5. Consider incentives and discounts: Keep in mind that dealerships often receive incentives from manufacturers, which can lower the invoice price. Additionally, there may be other discounts available, such as rebates or special promotions. Be sure to factor these into your negotiations.


1. Is the invoice price the same as the dealer’s cost?
No, the invoice price is what the dealer paid the manufacturer, but it doesn’t include other costs like advertising fees or dealer holdbacks.

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2. Can I negotiate below the invoice price?
Yes, it’s possible to negotiate a price below the invoice, especially if there are incentives or discounts available.

3. Do all dealerships charge the same invoice price?
No, dealerships may have different arrangements with manufacturers, so the invoice price can vary.

4. Can I get the invoice price for a used car?
No, the invoice price is only applicable to new cars. For used cars, you can research the market value instead.

5. Is the invoice price the final price I should pay?
No, the invoice price is a starting point for negotiations. Other factors like taxes, fees, and add-ons can affect the final price.

6. Are dealer fees included in the invoice price?
No, dealer fees are separate and should be considered when negotiating the final price.

7. Should I always try to get the lowest price possible?
While it’s important to get a good deal, it’s also essential to consider the value you’re getting for the price. Sometimes paying a bit more for better features or service can be worth it.

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By understanding the invoice price of a new car, you can negotiate confidently and potentially save money on your purchase. Remember to research, ask questions, and consider all factors before making a final decision.